Why this engine sells all year long

Among the many “star engines” that participated in the 6th IAC commercial vehicle evaluation, there was an engine with a halo of “Sales Champion” that attracted special attention – from FAW Jiefang Automobile Co., Ltd. Wuxi Diesel Engine Factory (hereinafter referred to as "Xichai") CA6DM2-46E51-type V-11L diesel engine.

Cheng Jian, assistant general manager of Xichai's sales company, said, “This engine is the largest domestic sales model this year, with sales of nearly 80,000 units. With an 11-liter engine platform, this engine has a market share of over 55%.”

In 2016, FAW Liberation led the medium and heavy truck market for 11 consecutive months. The innovative and upgraded Xichai Aowei series heavy-duty diesel engines not only interpreted the liberating quality from a new perspective, but also liberated the heavy trucks to rewrite the strategic structure of the market. Product "plus points," "enhanced."

Xichai Headset 6DM2 is a heavy-duty vehicle diesel engine jointly developed by FAW Technology Center and FAW Jiefang Xichai to meet the individual needs of users. It is also the only overhead camshaft engine with independent intellectual property rights in China and has advanced engines in the world. Notable features.

Cheng Jian told Commercial Automotive News that the 6DM2 Aowei 11-liter engine was selected to participate in the “I believe in the commercial power of the commercial vehicle” because it is the most representative model. “This engine is technically represented. The highest technical level of the self-owned heavy-duty engine has defined a new standard for the heavy-duty engine industry, and it has also been recognized by the market and users."

The sales data is the most convincing: in the domestic heavy-duty engine market of 350 horsepower or more, the market share of Xichai reaches more than 30%, and the 6DM2 Aowei 11-liter engine shows an absolute advantage in the 11-liter platform, and the market share exceeds 55. %!

Cheng Jian believes that on the one hand, the independent brand engine has reached the international advanced level in terms of technical performance, and maintained the price advantage, achieving a higher cost performance; on the other hand, in the value-added services, surpassing the competitors, so it can be in the market. On the great success.

The most fundamental core competitiveness of products comes from technical strength. Xichai Aowei Engine has built a reputation among countless users for its high power, high torque, low emission, low noise, low fuel consumption and long life.

The CA6DM2-46E51 diesel engine adopts an overhead camshaft and a four-valve injector central structure, and adopts the most mainstream symmetry drum-type high-intensity cylinder block structure of European and American engines, and is equipped with a high-strength wet cylinder liner and patented technology. The water jacket structure ensures that the engine can withstand 200 bar high burst pressure.

The fuel injection system adopts Bosch's electronically controlled high pressure common rail injection system. The maximum injection pressure is 1800 bar. The combustion system adopts a patented combustion chamber independently developed by the company. The efficiency of the combustion system is significantly improved.

The post-processor adopts selective catalytic reduction technology, and engine emissions meet the national five standards.

The FCB integrated brake is standard, making it safer for long down slopes. The use of full-floating engineering plastic cylinder head cover, cylinder head integrated intake pipe, sandwich oil pan and other noise reduction measures, to create a low-noise model of the domestic heavy truck engine industry. Use weight-reducing kits such as heavy-duty flywheel housings, front-end wheel trains, front oil seal seats and oil cooler cover plates to achieve a weight reduction of more than 5%.

It is preferred to use mature international suppliers to ensure the accuracy and cleanliness of parts, and to develop new long-lasting oil filter elements and long-lasting oils. The oil maintenance intervals are 100,000 kilometers. The engine accumulatively passed 10,000 hours of endurance test, and B10 has a service life of 1.2 million kilometers.

This engine not only provided a powerful and energy-saving environmental protection core for FAW Liberation, but also began to support JAC and Dongfeng heavy trucks. It is an engine dedicated to the “heavy assist” of the entire heavy truck market.

"I trust the power of the commercial vehicle selection," Cheng Jian believes that this benchmark is in "I", which is the "user" represented by the word "I".

In recent years, the customer structure and consumption habits of heavy trucks have undergone major changes. Nowadays, customers have repeatedly purchased more products and fewer new customers; corporate customers are more numerous, and retailers are less; they pay more attention to the life cycle cost, and only pay less attention to the purchase price. In particular, after the 80s and 90s, after the user groups became the main force for purchase, they paid more attention to product quality, technological innovation, comprehensive cost, and comfortable driving experience.

The success of the CA6DM2-46E51 diesel engine is precisely because it responds to this change and meets the core customer demands. Its 100,000-kilometer-long oil change, 1.2 million kilometers of long life, high quality, high reliability, and high attendance rate have saved customers economic and time costs and created greater value.

Cheng Jian said: "Trust includes two meanings: First, the user's trust in the brand, the first is based on the product can add value to the user's future trust."

In fact, the sales volume of the CA6DM2-46E51 diesel engine in the market has already proved its trustworthy users. Therefore, Cheng Jian is confident that this product will participate in the "I believe in the power rating of commercial vehicles I trust."

In addition, in order to welcome the future development of the industry, this model of the Sixth National Product Plan has been started two years ago. At present, it has reached the stage of prototyping and the entire vehicle test has been carried out simultaneously.

Cheng Jian said that in the face of the six-phase emission upgrades in the country, the entire industry has been prepared for technical perspectives, and there are no commercial barriers. For Xichai, it is even more important to play a leading role in the six stages of the country to give users a better product experience. "We compete with the international brand engine in the Chinese market, and we have to embark on the international market to compete directly with Taiwan to become an international brand." He said that Xichai must not only win the trust of Chinese users, but also win the use of global users in the future. trust.

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