Valin took the initiative to join hands with the engine suppliers to actively seize the fourth quarter heavy truck market.
From October 5th to 6th, Golden Week has not yet ended. The heads of marketing of Wang Yanan and Xingma Marketing of Valin Marketing led more than 110 marketing and service personnel to Hangzhou and Shanghai to participate in CNHTC respectively. Engine Products Co., Ltd., Shanghai Hino Engine Co., Ltd. and Shanghai Diesel Engine Co., Ltd. are responsible for training related products. This also shows that the strategic cooperation between Valin and engine suppliers has been officially implemented.
In the North China Market Survey that began in mid-September, Valin Chairman Liu Hanru further clarified further cooperation with China National Heavy Duty Truck (Hong Kong) Engine Co., Ltd. in the high horsepower heavy truck market. The production capacity of Hangfa can reach 120,000 units this year, and it is expected to exceed 160,000 units next year. Apart from fully satisfying the demand of Sinotruk, it can also meet the market demand of Hualing. To this end, Hangfa has launched the “Free Warranty for Hualing Heavy Trucks equipped with China National Heavy Duty Truck Brand Three Enginesâ€.
In addition to CNHTC, Valin has established cooperative relationships with engine companies such as Xi'an Cummins and Shanghai Hino. In late September, Valin bought 150 Cummins engines for export. Liu Hanru and the relevant person in charge of Cummins Engine (China) Investment Co., Ltd. conducted comprehensive consultations on marketing, services, and prices. The two parties stated that they will further cooperate and jointly promote the development of Hualing in the overseas market.
Shanghai Hino is an engine manufacturing company co-funded by Shanghai Electric (Group) Corporation and Japan's Hino Auto Co., Ltd. At present, Valin is already the first strategic partner of Shanghai Hino. According to Kenjiro Goro, general manager of Shanghai Hino Engine Co., Ltd., he will fully support Valin in products, prices and services, and will work together to develop the high-end heavy truck market.
In terms of narrow-body logistics vehicles and engineering dump trucks, Liu Hanru made clear his intention to cooperate with Shanghai Diesel Engine. Jin Gang, deputy general manager of Shanghai Diesel Engine Co., Ltd., stated that Shangchai's positioning of Hualing is a strategic partnership, that is, Valin and the SAIC Group companies enjoy the same price and service and other preferential policies; Next, Shangchai and Hualing Cooperation to expand market space.
At present, all the preparations for the announcement of Hualing's assembly of the Chai Guosan Engine have been completed. The next step will be how to cooperate with Shanghai Diesel to jointly develop the market. This also marks that the cooperation between Hualing and Shangchai has entered a new stage.
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