Market survey of heavy truck dealers in off-season

In order to investigate the situation of the market's first-line inventory, this reporter interviewed two mainstream heavy-duty truck dealers in the northeast, north, east, central, south, and northwest regions. Given that dealers usually do not need to stock inventory to sell real estate vehicles, for the sake of fairness, the survey will try to select dealers that are far away from the origin of the agency brand. Taking into account the representativeness of the interviewees, most of the interviewees selected by the reporter were dealers that had sold more than a thousand vehicles a year and had a certain influence in the region. At the same time, a small number of dealers with smaller operating scales were selected to try to outline the current situation. The general outline of dealer stock situation.

Huadong Region

â—†Yang Guodong, sales manager of Shandong Qingzhou Shunchi Automobile Trading Company

We specialize in Bei Ben heavy trucks. This year, the overall market in Qingzhou was tepid, sales were supported by big customers, and the demand of retail investors did not show much improvement. In July, the demand for the market dropped significantly. Many owners in Qingzhou sold their own cars and used them as drivers.

Compared with enterprises like Beifang and Liberation, CNHTC, etc., the total sales volume is relatively small. We do not have a large number of vehicles. Beibei CNOOC does not require dealers to buy out and the risk of inventory is small.

â—† Cao Jingtao, Sales Manager, Jiangsu Lianyungang Huatai Automobile Trading Co., Ltd.

If we are not affected by the capacity, we will be able to sell nearly 2,000 Auman heavy trucks in 2008, and the capacity problem will still exist this year. In the first half of the year, users had no cars, and when they were serious, they had to wait 3 to 4 months to deliver. In the second half of the year, the market demand dropped drastically and the car arrived, but the user did not work. Many users temporarily did not come to mention the car, and individual users even gave up the deposit, saying that they would not mention the car. The current inventory is mainly the backlog of pre-booked cars, and dealers have no alternative.

Southern China

â—† Liu Lingsong, General Manager of Guangdong Lingma Automobile Sales Co., Ltd.

Last year, we sold more than 400 Xingma concrete mixers, and Hualing heavy trucks sold more than 400 vehicles. In the first half of this year, sales were almost the same as last year. However, since July, sales have fallen more than in most other regions. Affected by the Guangzhou Asian Games, many engineering projects were suspended, resulting in a decrease in demand for heavy trucks. This situation is similar to that of the Beijing Olympics. We have foreseen it so long ago that we prepared it early. At present, there are only forty to fifty vehicles in stock. Although the total amount is still small, we have five outlets and it is necessary to put several vehicles at each location.

â—† Xiamen Xiaqi Automobile Sales Co., Ltd. General Manager Lin Xisheng

Last year, more than 400 vehicles were sold, and sales in the first half of this year were unchanged from last year. The market demand was released ahead of schedule. From July onwards, the demand for tractors and dump trucks gradually fell, which was basically expected. We have made appropriate adjustments and inventory is within a reasonable range.

Central China

â—† Gao Bin, General Manager of Yushan Heavy Horse Automobile Sales and Service Center, Ma'anshan City

We are the first-tier dealer of China National Heavy Duty Truck Group in Maanshan, Anhui Province. The local distributors are relatively scattered and the business scale is not large. In this environment, providing services is more profitable than selling cars. Our main energy is devoted to services, so we do not tend to use the brakes to grab the market. My current inventory is only 5-6, and the booked cars are usually 5 batches.

â—†Hunan FAW Trading Co., Ltd. Commercial Vehicle Manager Wishing Five Stars

This year's heavy truck market in Hunan is characterized by low season and no light season. Although the market does not fluctuate, inventory is still relatively serious due to misjudgment of market trends.

This year, many Changsha dealers took lessons from last year and picked up a lot of trucks. We also picked up 200 vehicles. I didn't expect this year's demand for trucks to rise. From January to July this year, the sales volume of trucks was only 1/3 of last year. The batch of trucks at the beginning of the year have now become inventory vehicles. Fortunately, the dump truck market this year is unexpectedly good. If there is no sales support for dump trucks, I estimate that there may be dealers who can't support this inventory.
North-east area

â—† Changchun North China Automobile Trade Auman Brand Manager Han Xiaofeng

From July this year, the demand for heavy trucks in Changchun dropped sharply, falling by 50% to 70%. In the second half of July, Futian Auman conducted research and cleared up invalid orders. At present, there are not many orders for non-delivery dealers, so the sales and inventory of dealers are still normal.

We have sold more than 2,000 vehicles a year, and now we have about 200 inventories, and our inventory is within a reasonable range. Due to floods and floods in Jilin Province, many civilian infrastructures were washed away. After 3 months, they needed to enter the winter and needed emergency repairs. The demand for dump trucks was more prominent. Our inventory is mainly dump trucks and it is estimated that we can digest in August.

â—† Zhao Hongtian, general manager of Dandong Tiancheng Automobile Sales Co., Ltd.

Our demand for heavy trucks began to decline in July this year, but this year's exports are still good, supporting a certain amount of sales. We are Dongfeng dealers. Since tractors were sold well in the second half of last year, we have explored whether or not we will need to pick up cars this year. Since almost the first-year sales were achieved in the first half of the year, we also foresee that the market may slow down in the second half of the year. Therefore, there is no car-smashing this year.

North China

â—† Sales Director of Beijing FAW Huandao Automobile Sales Co., Ltd. Liu Guang

We specialize in the liberation of the brand, which sells more than 1,000 vehicles each year. This year, we picked up some cars in advance and did not expect the market to be so light in the off-season.

Now, we have 60 tangible stocks, and more than 40 intangible stocks. That is, we have booked vehicles that have not yet been delivered, which together add up to more than 100 vehicles. It is estimated that it takes about 3 months to digest these stock cars. The tricky part is that our inventory is mostly dump trucks, and we have to pay for the uploading costs. The financial pressure is greater. Of course, liberation has an advantage in production capacity. In the first half of the year, the supply and demand in some heavy-duty companies in the Beijing region have become more and more inconsistent. This has led to a more prominent inventory problem in the second half of the year.

â—† Cheng Zhijian, Chairman of Shanxi Rongqi Automobile & Trade Co., Ltd.

We sell Hongyan and Dongfeng Liuqi heavy trucks. At present, there are more than 50 vehicles in stock. If it is in normal season, it is a normal inventory, but now it is a little bit more. In the past two months, coal prices in Shanxi have fallen, and many large coal users have started pumping coal, driving the demand for local tractors, but it can only be said that they are better than in the off-season in previous years, not to mention sales.

The demand for dump trucks in Shanxi has been relatively large, and most of our trucks are dump trucks. Existing coal mine vehicles have been able to meet the basic production needs, and the enthusiasm of users to buy cars is not high.

North-west region

â—†Li Qing, General Manager of Sichuan Zhonghang Automobile Co., Ltd.

Every year from July to September is the traditional rainy season in Sichuan. Many projects are suspended during this season. Most car owners do not choose to buy cars at this time. Therefore, heavy truck market demand will decline significantly, and this year's decline will exceed 60%. In the off-season, we will gradually reduce the amount of reservations and reduce inventory. The situation this year is similar to that of previous years, and the current inventory is not large.

â—† Lei Jianguo, General Manager of Xinjiang Dillinger Trading Co., Ltd.

We mainly sell JAC Gehlfa heavy trucks. This year, the market is difficult to do. In the first half of the year, the market is particularly hot. We suffer from not getting cars, and the market is weak in the second half of the year. We suffer from no users. Although the market is very busy and seasons are clear, we do not have much inventory, and we will reduce the monthly volume of vehicles from June onwards. We have chosen a relatively stable way. When we sell well, we don't have to sell cars. It's very sad to have too many backlogs. After all, a heavy truck is worth hundreds of thousands of yuan.

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